Acadia

어려움

European specialty foods brand Krinos sells on a wholesale basis to many retailers in the US on a wholesale basis, with some of its SKUs leading the category in Walmart’s brick & mortar stores. the US market as a key growth opportunity, and tapped Acadia to manage its entry to various US marketplace

솔루션

Acadia conducted in-depth keyword research to identify ideal keywords to include, based on search volume, competition, relevance, and prior advertising performance. This keyword research was foundational to developing text content that would improve the products’ organic search ranking (SEO) Acadia

결과

125% Growth in Impressions 59% Increase in sales One product in particular saw impressive results: a 550% increase in impressions and a 78% increase in sales.

어려움

Ideal Image caters to individuals seeking to enhance their appearance and boost their confidence with a diverse array of services – from Botox to Ultherapy. Each Ideal Image location has appointment slots to fill, and local competitors who offer unique value propositions.

솔루션

Our mission was clear: to supercharge Ideal Image’s organic search visibility and significantly boost their lead generation in specific markets year-on-year, while helping the client reduce its dependence on paid media to drive a healthier bottom line.

결과

The result? A 39% increase in leads in the 5 month period following execution.

어려움

Cult underwear brand SAXX has a large assortment on Amazon. Like most companies in the apparel and footwear category, by the time you multiply sizes, colors, and styles, just one product can have hundreds of variations. Acadia got to work organizing SAXX’s 118 top-selling ASINs under 2 Parent ASINs

솔루션

First, the 118 ASINs were re-organized by style, color, and size. Uploading changes to the ASINs using flat files in Seller Central was the next step. But these changes often don’t hold, especially when a brand has other 3rd party resellers selling these products. Sometimes the contributions from o

결과

Comparing results from 2 weeks prior to the reorganization, to 2 weeks following the reorganization, it was clear to SAXX that the effort was worth it. Across the 118 ASINS, both traffic and sales increased by 40% in this period. Sessions (traffic) increased by 41% Order Items increased by 40%