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Top websites
Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
Position | Website | Change | Visits | Pages / Visit | Bounce rate |
---|---|---|---|---|---|
1 | – | 34,149,610 | 3.46 | 53.36% | |
2 | progressive.com | 1 | 30,220,906 | 1.89 | 58.46% |
3 | rabobank.nl | 1 | 26,759,242 | 1.97 | 51.73% |
4 | statefarm.com | 5 | 25,543,102 | 3.85 | 38.23% |
5 | healthcare.gov | – | 25,265,620 | 3.83 | 49.40% |
6 | 2 | 21,516,144 | 2.71 | 43.78% | |
7 | kotak.com | – | 21,387,272 | 2.55 | 59.35% |
8 | usaa.com | 2 | 18,015,530 | 5.55 | 32.32% |
9 | 1 | 16,579,625 | 3.03 | 43.96% | |
10 | aaa.com | 2 | 15,406,139 | 3.70 | 47.37% |
11 | allstate.com | – | 13,455,174 | 2.30 | 55.24% |
12 | ziraatbank.com.tr | 5 | 13,190,026 | 3.45 | 57.84% |
13 | getjerry.com | – | 13,188,638 | 1.22 | 85.60% |
14 | licindia.in | 13 | 12,962,761 | 3.34 | 47.57% |
15 | bbva.mx | 5 | 12,743,562 | 1.82 | 67.24% |
16 | anwb.nl | 4 | 12,588,720 | 2.13 | 65.62% |
17 | hangikredi.com | 2 | 12,554,629 | 2.20 | 51.03% |
18 | policybazaar.com | 5 | 12,179,517 | 2.50 | 57.08% |
19 | 5 | 12,132,080 | 4.79 | 56.23% | |
20 | tk.de | 2 | 10,753,529 | 2.95 | 45.36% |
The top websites page is a free and convenient way to discover the world’s most popular sites based on location and/or industry.
The information displayed here allows users to identify and observe trends, and track how the world’s leading websites – and their numbers – are changing from month to month.
For instance, here’s what we discovered this month:
ameli.fr is the most visited Insurance website in the world in December 2022, attracting nearly 34.1M monthly visits. With second-placed progressive.com receiving 30.2M visits in the same period. rabobank.nl also performed strongly, generating nearly 26.8M visits.
Pages/Visit - an estimate of how many pages (on average) a person visits in one session on the website. The total average pages per visit for these popular websites is 2.9 pages. The highest average pages per visit - usaa.com - 5.55 pages.
Bounce Rate - an estimate of the website’s average bounce rate, or percentage of visitors that leave the website after viewing just one page. The total average bounce rate is 51.72% and the highest bounce rate - getjerry.com - 85.6%.
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