Semrush for agency reporting
Build custom AI visibility reports for every client
Create tailored reports that show AI visibility, the work behind it, and what it’s driving downstream. And decide exactly what your clients see in every report.
Your clients are asking about AI visibility. Build a report that answers their questions.
Are we actually ranking inside of an LLM? The AI visibility score that's provided by Semrush is a piece of how we're reporting that.
Jordan Brannon
President, Coalition Technologies
Create and send customized AI visibility reports clients can act on
Track AI visibility movements
Showcase AI visibility trends, prompt-specific movement, competitive gaps you’re closing, and the specific language LLMs use to discuss you. So clients get all the insights they need.
Build once, use multiple times
Add pre-made metric sets from tools like GA4 and CallRail, plus individual data points. And easily clone the report when you onboard new accounts.
Add commentary and an AI-generated summary
Add contextual notes and generate an AI summary that offers high-level takeaways. This gives the client your read on the data, not a raw export.
Send it on a schedule
Set the report to generate and send daily, weekly, or monthly to up to 30 recipients. Share it at the precise moment you want to speak to.
Don't just take our word for it
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Learn more about building client reports for AI visibility
FAQ
You can see how often your client is mentioned and cited in answers from ChatGPT, Google AI Mode, and other AI platforms. My Reports lets you show prompt-level performance, where competitors show up, and trends over time.
You choose the KPIs, the date range, how sections should be named, and the commentary you add. And with Pro Reports, you can set custom themes and white-label your reports.
Yes, multiple team members can access one Semrush account. You can also share each report with View or Edit permissions to control who’s able to make changes.
Yes. Projects and folders keep each client’s campaigns and data separate. And you can build a dedicated report for every client.
Your first paid Semrush toolkit includes three Base Reports, and each additional toolkit adds two more. Whenever your client roster grows, you can purchase additional reports.
Yes. With Pro Reports, you can add your logo and brand description to the cover, apply your own colors and fonts, send from a custom email address, and remove Semrush branding. Check out the pricing page for current rates.
Build your first customized client report
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