Last updated: November 21, 2024

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    • Which keywords they target
    • Their most important pages
    • Where their traffic comes from
    • Where they get backlinks from
    • How they monetize their site
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    bol.com Web Traffic Statistics

    Get a snapshot of bol.com online performance by viewing its most critical traffic metrics
    Spy on your competitors’ traffic generation strategies
    Identify your competitor’s top products, services, and categories
    Reveal the competition’s best performing digital marketing channels

    bol.com Traffic and Visitor Engagement

    Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In October bol.com received 95.17M visits with the average session duration 07:46. Compared to September traffic to bol.com has increased by 8.59%.
    Total Visits last 3 months
    Oct95.17M
    Sep87.64M
    Aug84.28M
    Get marketing insights →10x daily insights. Free!

    bol.com Website Traffic by Country

    See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Bol.com's core audience is located in Netherlands followed by Belgium, and United States.
    Country
    All devices
    Desktop
    Mobile
    Netherlands76.35%72.66M32.89%67.11%
    Belgium19.14%18.21M39.19%60.81%
    United States1.06%1.01M21.39%78.61%
    France0.48%458.99K38.83%61.17%
    Germany0.3%285.6K31.68%68.32%
    See all countries →10x daily insights. Free!

    bol.com Website Traffic Journey

    Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

    On bol.com, visitors mainly come from Direct (58.53% of traffic), followed by google.com (21.08%). In most cases, after visiting bol.com, users go to ing.nl and rabobank.nl.

    bol.com Competitors and Alternatives

    Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Bol.com's audience also visits amazon.nl, followed by marktplaats.nl, and wikipedia.org.
    #1
    Visits:

    43.11M

    #2
    Visits:

    69.74M

    #3
    Visits:

    7.12B

    bol.com Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords.

    bol.com Top Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to bol.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.
    Netherlands
    KeywordIntentPositionVolumeCPC(USD)Traffic %
    bol
    N
    11,220,0000.777.5%
    bol.com
    N
    1368,0000.772.26%
    bol com
    N
    190,5000.770.55%
    rekenmachine
    I
    51,220,0000.160.32%
    bol.com inloggen
    N
    149,5000.80.3%

    bol.com SEO Audit

    Check out bol.com’s site performance with an audit that detects issues related to crawlability, content, links, and coding
    Assess your website’s performance and fix all associated issues
    Make sure Google bot can crawl and index your website
    Scan your website for 130+ technical and SEO mistakes