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Top websites
Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
Position | Website | Change | Visits | Pages / Visit | Bounce rate |
---|---|---|---|---|---|
1 | ![]() | – | 187,143,033 | 4.66 | 53.55% |
2 | ![]() | – | 90,982,638 | 4.29 | 47.88% |
3 | ![]() | – | 90,749,585 | 2.24 | 67.62% |
4 | macys.com | – | 78,773,674 | 4.43 | 43.30% |
5 | myntra.com | 3 | 72,796,821 | 2.88 | 65.36% |
6 | ![]() | 1 | 59,378,347 | 3.02 | 52.60% |
7 | asos.com | – | 54,771,817 | 4.96 | 44.21% |
8 | uniqlo.com | 1 | 52,697,001 | 2.95 | 54.64% |
9 | meesho.com | 2 | 41,684,425 | 2.44 | 65.90% |
10 | ajio.com | 4 | 40,550,686 | 2.08 | 71.84% |
11 | ![]() | 2 | 39,228,966 | 5.65 | 36.39% |
12 | ![]() | 2 | 36,998,039 | 4.05 | 50.56% |
13 | shop.app | 2 | 35,355,840 | 1.26 | 83.37% |
14 | lightinthebox.com | – | 30,441,324 | 3.67 | 54.98% |
15 | stockx.com | 3 | 30,106,699 | 1.94 | 66.20% |
16 | zalando.de | 1 | 28,945,481 | 6.18 | 43.45% |
17 | jcpenney.com | 1 | 27,333,199 | 4.17 | 46.83% |
18 | zozo.jp | 1 | 26,209,576 | 7.16 | 35.19% |
19 | nordstrom.com | 3 | 23,973,510 | 2.38 | 57.64% |
20 | tradeinn.com | – | 20,598,791 | 3.34 | 57.38% |
The top websites page is a free and convenient way to discover the world’s most popular sites based on location and/or industry.
The information displayed here allows users to identify and observe trends, and track how the world’s leading websites – and their numbers – are changing from month to month.
For instance, here’s what we discovered this month:
shein.com is the most visited Fashion website in the world in April 2023, attracting nearly 187.1M monthly visits. With second-placed hm.com receiving 91.0M visits in the same period. mercari.com also performed strongly, generating nearly 90.7M visits.
Pages/Visit - an estimate of how many pages (on average) a person visits in one session on the website. The total average pages per visit for these popular websites is 3.62 pages. The highest average pages per visit - zozo.jp - 7.16 pages.
Bounce Rate - an estimate of the website’s average bounce rate, or percentage of visitors that leave the website after viewing just one page. The total average bounce rate is 53.18% and the highest bounce rate - shop.app - 83.37%.
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