Pricing and Limits

Let’s break down the Semrush Content Toolkit pricing and features.

We’ll explain what’s included, what the tool limits are, and how it compares to other content creation options.

Feature	Content Toolkit plan ($60/month)
Free trial	7 days
Standard articles	Unlimited
SEO-boosted articles	5 per month You can purchase an additional 10 SEO Boosted articles for $30/month.
SEO briefs	Included
Content ideas	Included
Content optimization	Included
AI writing tools	AI rewriting features, integrated AI Chat
AI image generation	Included
Brand voices	Up to 50
WordPress publishing	One-click export, supports up to 100 sites

Plan Details

Here’s what you get with Semrush’s Content Toolkit.

Key features:

Unlimited standard articles: Generate as many long-form articles as you want, using AI and Semrush data
SEO-boosted articles: Add advanced SERP analysis to increase your chances of ranking
Topic Finder: Discover high-impact content ideas, backed by real search data
SEO Brief Generator: Build detailed briefs, with keywords, content outlines, and competitor insights
Content Optimizer: Analyze and improve your content with SEO, tone, and readability tips
AI writing tools: Compose copy with AI Chat built into your blog editor and instantly rewrite your text
AI image generation: Create custom visuals directly in your workspace
Brand Voice: Create and save up to 50 unique writing tones to keep your content consistent
Google Docs transfers: Send your drafts to Google Docs directly from the tool
WordPress integration: Publish to up to 100 connected sites with one click

Included limits:

5 SEO-bosted articles per month
Additional SEO Boost credits available: get an additional 10 articles for $30/month.

Why Choose Semrush Content Toolkit?

Unlike generic AI tools, the Semrush Content Toolkit is built on real SEO data—so every article you write is set to rank high.

Plus, it integrates data-driven topic search, drafting, optimization, and publishing into one seamless workflow.

Here’s how Content Toolkit compares to ChatGPT:

Feature	Semrush Content Toolkit	ChatGPT
SEO data	✅ Uses Semrush’s competitive data	❌ Doesn’t offer access to real-time SEO data
Full SEO article generation	✅ Generates full long-form, SEO-ready drafts with a single click	❌ Requires multi-step prompting to write long-form SEO copy
SEO brief generation	✅ Generates briefs by analyzing your keywords and top-ranking competitors	❌ Creates basic briefs based on your input
Suitability for SEO beginners and small teams	✅ Integrates SEO best practices and offers an intuitive interface	❌ Requires prior SEO knowledge and prompting skills to succeed
Content ideas based on data	✅ Generates data-driven topics for your target location	❌ Comes up with generic content ideas based on your input
Local SEO content optimization	✅ Analyzes local search trends and optimizes your content accordingly	❌ Doesn’t have access to local SEO data
Simplified content creation in your brand voice	✅ Creates a brand voice based on a writing sample and applies it to each new content piece	❌ Requires multi-step prompting when trying to mirror your writing style

Feature

Semrush Content Toolkit

ChatGPT

SEO data

✅

Uses Semrush’s competitive data

❌

Doesn’t offer access to real-time SEO data

Full SEO article generation

✅

Generates full long-form, SEO-ready drafts with a single click

❌

Requires multi-step prompting to write long-form SEO copy

SEO brief generation

✅

Generates briefs by analyzing your keywords and top-ranking competitors

❌

Creates basic briefs based on your input

Suitability for SEO beginners and small teams

✅

Integrates SEO best practices and offers an intuitive interface

❌

Requires prior SEO knowledge and prompting skills to succeed

Content ideas based on data

✅

Generates data-driven topics for your target location

❌

Comes up with generic content ideas based on your input

Local SEO content optimization

✅

Analyzes local search trends and optimizes your content accordingly

❌

Doesn’t have access to local SEO data

Simplified content creation in your brand voice

✅

Creates a brand voice based on a writing sample and applies it to each new content piece

❌

Requires multi-step prompting when trying to mirror your writing style