With Advertising Research reports, marketers are able to discover their closest paid search competitors, see the keywords their competitors are bidding on, and analyze live ad examples from their campaigns. Analyze keywords by CPC (cost-per-click), competitive density, and more competitive metrics. With this data, you will be able to research, plan, and execute successful PPC campaigns and audits.
- Full Google Ads PPC competitive analysis suite of reports
- Historical data going back to January 2012
- Identify actual copies of your competitor’s ads and what months of the year they were run
By gathering intelligence on your competitors’ advertising strategies, you can determine where their strengths and weaknesses are and where you can pull ahead of them.
Identify the keywords where your competitors are gaining or losing positions, and see real examples of the ads they ran throughout the year. This data gives you an inside look at your competitor’s strategy, allowing you to position your own campaign to target their weak spots or certain keywords that they aren’t even targeting.
Without proper research, planning a cost-effective campaign is a challenge. By using these reports, you can gather an understanding of the opportunities available to you in your market.
After you’ve gathered your research, you can set up a project with the PPC Keyword Tool to plan your campaign and write your ads.
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- Pro - 10000
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- Business - 50000
- Free - no
- Pro - no
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- Business - yes